Allison Cacich

allison cacich author bio image

Allison has been with Dotdash Meredith since 2020. As Senior Editor, she oversees performance marketing content across the home, entertainment, and pet brands, including The Spruce Pets, Better Homes & Gardens, Real Simple, MyDomaine, PEOPLE, and Entertainment Weekly. Before joining the performance marketing team, Allison wrote and edited commerce articles, contributing to tentpole events like Black Friday and Amazon Prime Day. She's extremely knowledgable in SEO best practices.

Highlights

  • 8 years managing editorial content for home, pet, and entertainment publications
  • Wrote articles for PEOPLE, Real Simple, and Better Homes & Gardens
  • Previous Digital Content Editor for the American Kennel Club
  • Spent 4+ years interviewing celebrities on the red carpet

Experience

Allison Cacich has been working in digital media since 2013. She started her career as Online Editor for the then brand new entertainment publication Closer Weekly. She later became Senior Digital Editor of Life & Style Weekly, overseeing all celebrity news, lifestyle, and fashion content. In 2018, Allison was named Digital Content Editor for the American Kennel Club, a trusted source among dog owners. During her time at the AKC, she spearheaded a massive SEO project about what dogs can and can't eat. When Allison joined Dotdash Meredith in 2020, her primary focus was the home vertical. She now leads performance marketing efforts in that space.

Education

Allison graduated cum laude from Wake Forest University, earning a Bachelor's in Communication with an emphasis on Media Studies and a minor in Journalism. During college, she co-ran the Wake Forest branch of Her Campus, a digital publication, and wrote for the student newspaper, Old Gold & Black. She interned for both Woman's Day Magazine and Wake Forest Magazine in her final year, and was a member of Mortar Board and the National Leadership Honor Society.

Education: Wake Forest University
Location: Chicago, IL
Title: Senior Performance Marketing Editor

About The Spruce Pets

The Spruce Pets, a Dotdash brand, is a new kind of pets website offering practical, real-life tips and training advice to help you care for your pet. The Spruce Pets reaches 10 million people each month. Learn more about us, our editorial process, and our commitment to ensuring we are providing you with the most trustworthy veterinarian advice.