Emma is the Senior Social Media Editor for The Spruce family of brands, which includes The Spruce, a home site, The Spruce Pets, and The Spruce Crafts.
- 4 years of experience writing and curating content in the home and lifestyle space
- Won two Webby Awards for her work on Apartment Therapy's Instagram
- Expert in building and honing a clear brand voice on Facebook, Instagram and Pinterest
- Started The Spruce Pets' Instagram account in 2021
Before joining The Spruce in 2020, Emma was Social Media Manager at Apartment Therapy where she led their organic social initiatives and ran their social advertising campaigns. Emma loves organized spreadsheets, good puns, and colorful interiors. In addition to her work for Apartment Therapy, she has also written for PureWow, Spoon University, The Kitchn, and PUNCH.
As Senior Social Editor, Emma curates home and lifestyle content across Facebook, Instagram, TikTok, Pinterest and more. She is a seasoned audience development professional with 4+ years of community management and social media experience in the lifestyle space.
Read more about The Spruce Pet's Editorial Policies and Standards.
Emma graduated with honors from Lafayette College with a degree in International Affairs and a minor in Spanish.
About The Spruce Pets
The Spruce Pets, a Dotdash brand, is a new kind of pets website offering practical, real-life tips and training advice to help you care for your pet. The Spruce Pets reaches 10 million people each month. Learn more about us, our editorial process, and our commitment to ensuring we are providing you with the most trustworthy veterinarian advice.